Successful bloggers may argue on several blogging concept but no one will stand against the concept that consistent blogging is crucial for success on web. Literally having a blog full of rich content is really important for indexing by Google as well for gaining trust. This is the reason why currently marketing experts are providing more emphasis on blogging rather implementing other marketing policies. Truly blogging will let you build trust and finally your potential target visitors will be your clients. It simply converts visitors into customers.
You may have so many questions in mind why consistent blogging is so much important than other marking strategies. There are lots of reasons hiding behind this after completing this article you will able to get some of them. To be frank you don’t need to write everyday or no need to post everyday or weekly basis, consistent blogging is basically means publishing post maintaining schedule so that your site always be up to date.
- Play with Search Engine Optimization
Consistent blogging may be defined as the constant writing on blog your website have so that your site is full of content and Google always get something to crawl on your site regularly. On other side visitors who love to read will find your blog more enjoyable and keep returning for updated contents. So you will be lucky to have more engagement with potential clients. It will bind your visitors on your site more than usual time and reduce the bounce rate which actually influences the algorithm of Google. Google and other search engines keep an eye on your blog and will give greater boosts of SEO if the updated frequently.
- Consistent Blogging Build Authority
Suppose your site is full of beneficial contents and help post which are in interest of visitors then it is going to establish your image as an authority in their mind. For service professional this works greatly. So the impact of educational blog post is immense and this will leads to close relations with the loyal clients. If a sales website is furnished with answer of common questions written by stuff of the company the clients much more like to involve in sales process by trusting what you have.
- New keyword Integration
From the research on trend of search it is found that about 16% people search with new keywords which never used before by others. Another interesting fact is that the main keywords cover 20% of total search and rest of the 80% is covered by log tail keywords traffic. An updated blog always have more long tail keywords and more opportunity to have readers.
- Leading to More Conversion
If you’re think positively then you will understand that more traffic means more conversion. In other words more traffic is coming to your site means you have lots of possibilities to convert that traffic to clients and getting more revenuer form them. Therefore for every new page you are writing it is creating more opportunity of getting more lead and more earning.
We would like to conclude by saying that theses four reasons are strong enough to convince you. All the reasons are showing that publishing fresh can new content regularly is as much as important as applying other marketing strategies. Actually consistent blogging is core in getting success of growing online presence and getting attention of customers as well as search engines. Another positive side of consistent blogging is it will improve your writing tone and loud your voice.